Privacy Policy
Effective date: October 27, 2026
At Wilderness Adventure at Eagle Landing, we are committed to protecting your privacy. This policy outlines how we collect, use, and safeguard your personal, financial, and medical information.
1. Information we collect
To provide a safe and professional adventure experience, we collect the following types of information:
- Personal identifiers: Name, email address, phone number, and physical address.
- Financial information: Credit card numbers and billing addresses (processed securely via our third-party payment gateway).
- Health and safety data: Allergy information, medical history, physical limitations, and emergency contact details. This is collected solely to ensure participant safety during our programs.
2. How we use your information
We use the data collected to:
- Process your registration and payments.
- Communicate important trip updates or emergency information.
- Safety prep: Brief our guides and medical staff on specific health needs or allergies to prevent accidents in the field.
3. Data security and protection
We take your security seriously and implement industry-standard protections:
- No sharing: We do not sell, rent, or trade your personal information to third parties for marketing purposes.
- Secure transactions: All credit card transactions are processed through encrypted, PCI-compliant payment processors. We do not store full credit card numbers on our local servers.
- Limited access: Access to sensitive health and allergy information is restricted to only the staff and medical personnel who require it for participant safety.
4. Cookies and web tracking
Our website may use “cookies” to enhance your browsing experience and analyze site traffic. You can choose to disable cookies through your browser settings, though some features of our site may function differently as a result.
We use two analytics services to understand how visitors use our website, such as which pages are visited and how people find us:
- Google Analytics: Uses cookies to collect information such as the pages you visit, your approximate location, and the type of device and browser you use. Google processes this information on our behalf under Google’s Privacy Policy. You can opt out with the Google Analytics opt-out browser add-on.
- Vercel Web Analytics: Counts page visits without using cookies and without identifying individual visitors.
We use this analytics information to improve our website. We do not use it to identify you personally.
We also use the Meta Pixel, a tool from Meta (the company behind Facebook and Instagram), to measure how well our ads work and to show our ads to people who have visited our website. It uses cookies to record which pages you visit. Unlike our analytics, this information is used for advertising. Meta processes it under Meta’s Privacy Policy, and you can manage how Meta uses it for ads in your Facebook ad preferences.
5. Third-party links
Our website may contain links to outside partners or resources. We are not responsible for the privacy practices of those external sites.
6. Your rights
You have the right to review, update, or request the deletion of your personal information at any time, provided it does not interfere with legal or safety record-keeping requirements.
7. Contact us
If you have questions regarding this Privacy Policy or how your data is handled, please contact us at:
Wilderness Adventure at Eagle Landing
11176 Peaceful Valley Rd
New Castle, VA 24127
info@wilderness-adventure.com
540-864-6792
